WHO WE ARE
Whirlpool Corporation (NYSE: WHR) is committed to being the best global kitchen and laundry company, in constant pursuit of improving life at home. In an increasingly digital world, the company is driving purposeful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool, KitchenAid, Maytag, Consul, Brastemp, Amana, Bauknecht, JennAir, Indesit and InSinkErator. In 2023, the company reported approximately $19 billion in annual sales, 59,000 employees and 55 manufacturing and technology research centers. Additional information about the company can be found at WhirlpoolCorp.com
Our Vision
Be the best kitchen and laundry company, in constant pursuit of improving life at home.
Our Mission
Earn trust and create demand for our brands in a digital world.
Our Values
The driving force behind everything we do, our values were with us from the beginning. They are the heart of our success. They guide how we lead and run our business and keep us grounded as we work to serve and achieve our vision.
& DIVERSITY
WHIRLPOOL
Winning
Sales by Region (in percent)
- 59% North America
- 19% Europe, Middle East and Africa
- 17% Latin America
- 5% Asia
Sales by category (in percent)
- 30% Refrigeration
- 27% Cooking Appliances
- 24% Laundry Appliances
- 19% Dishwashing and Other
