Skip to content

Our
APPROACH and Governance

We seek opportunities to make life at home, in our communities and in our operations better, acting in line with our values-driven culture of integrity.

Who We Are

Whirlpool Corporation (NYSE: WHR) is a leading home appliance company, in constant pursuit of improving life at home. As the last remaining major U.S.-based manufacturer of kitchen and laundry appliances, the company is driving meaningful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool, KitchenAid, JennAir, Maytag, Amana, Brastemp, Consul and InSinkErator. In 2024, the company reported approximately $17 billion in annual sales — close to 90% of which were in the Americas — 44,000 employees and 40 manufacturing and technology research centers. Additional information about the company can be found at WhirlpoolCorp.com.

$16.6B Annual Sales
40 Manufacturing and
Technology Centers
44,000 Employees

OUR
VISION

Be the best kitchen and laundry company, in constant pursuit of improving life at home.

OUR
MISSION

Earn trust and create demand for our brands in a digital world.

OUR
VALUES

Integrity, Respect, Inclusion and Diversity, One Whirlpool, Spirit of Winning.

Awards and Recognition

We are proud to have been recognized for our efforts this past year. Our commitment to a healthy and equitable workplace, social responsibility and environmental sustainability has guided our approach. This is some of the recognition we received in 2024.

CORPORATE/REGION

Dow Jones Sustainability Index
World Index — 3rd consecutive year
North America Index — 18th year

Green Power Partnership Top Partner List
U.S. Environmental Protection Agency

100 Best Corporate Citizens
3BL

World’s Most Admired Companies
Fortune
14th consecutive year

100 Best Companies for Working Parents Inclusion Index Organization
Seramount

Best Place to Work for Disability Inclusion
Disability Equality Index
100% score
8th consecutive year

60 Best Companies to Sell For
Selling Power

Sustainable Flight Department Flight Accreditation for Whirlpool Corp. Business Travel Center
National Business Aviation Association

Super Company for Women
Top Companies México & Expansión Magazine
3rd consecutive year

Socially Responsible Company
CEMEFI — Mexico

BRAND/PRODUCT

Best Washing Machines — Best for Pet Households
Tom’s Guide
Maytag

Best Washer and Dryer Sets — Best for Pets
U.S. News & World Report
Maytag

Best Top-Load Washers — Best for Pet Owners
Architectural Digest
Maytag

Best Product Awards:
Kitchen — Best Refrigerator
Best Kitchen Appliance Brands That Offer Unparalleled Performance
Forbes Vetted
Maytag

Best Wall Oven Brand
Consumer Reports
KitchenAid

Best Electric Dryers —
Best Budget
Forbes
Whirlpool

Best Espresso Machines for At-⁠Home Baristas — Best
Fully Automatic
Best Products
KitchenAid

Best of The Kitchen & Bath Industry Show (KBIS)
Reviewed.com
JennAir 30” Column Refrigerator with SlimTech insulation technology
KitchenAid Counter Depth 4-Door Refrigerator

Red Dot Award: Product Design
KitchenAid Espresso Collection

Best Refrigerators — Best for Small Kitchens / Best Brand for Replacing Parts
CNET
Whirlpool

iF Design Award
KitchenAid Go System
KitchenAid Grain and Rice Cooker

Best of KBIS
Gold Award
JennAir 30” Column Refrigerator with SlimTech insulation technology

Sales by Category

Sales by Segment